The world is changing. As product-centric, market-led companies feel the pressure to take a customer-centric approach as expeditiously as possible, it can be difficult to maintain – let alone devise – the strategies necessary to survive and thrive.
As customer demands continue to increase, companies need to adopt a customer-led growth approach to stay ahead of the curve and get the most out of their limited resources.
What exactly is product-led growth (PLG)? It is a sustainable, long-term growth strategy centered on creating a product that people want – rather than just a product.
Stop the big quit. More than 2/3s of US employees are not actively engaged at work. Boost your employees’ engagement by 30% with 7 powerful questions.
Stop the Big Quit More than 2/3s of US employees are not actively engaged at work. Boost your employees’ engagement by 30% with 7 powerful questions. The Great Resignation is here. We might not agree on what to name it, but whether we call it The Great Contemplation, The Great Upgrade, The Great Reimagination (or […]
When your organization faces scary numbers – a weak quarterly report, low customer satisfaction, sluggish time-to-market – the natural instinct is to play the change card. Something decisive. Dramatic. Digital.
Their fingers pointed at the “old” system, so many CEOs want a “new” one.
It’s 2022. All businesses are digital, right?
That assumption is not only not as safe as you think it is, it’s downright dangerous to the health of a company.
Over these last few decades, we’ve forgotten the bumpy road to digitalization – even as we’re facing another historical inflection point. In the late 1990s, Many businesses went online kicking and screaming. Many more refused to make the substantive changes to accompany their minimal web presence – which is why today nearly 50% of the Fortune 500 from 2000 are gone today.